2016 - 2018 MINI Canada Models

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About MINI Canada

MINI is a British brand operating under the larger BMW auto group. It was first launched in 1959 by the British Motor Corporation and went through a series of acquisitions until it was finally acquired by BMW in 1994. The first MINI vehicle was released in 1959 and was named the Morris Mini-Minor and Austin Seven. The current MINI line is available in the following models — Cooper, Convertible, Countryman, and Clubman. The vehicle is considered to be in direct competition with the FIAT 500, Audi A3, and Honda Fit.

The MINI Cooper was first debuted in 1961 and has since grown to be one of the best-selling models in the United Kingdom. A performance tuned edition called the Cooper S was developed in 2001, that had more features, such as an upgraded suspension, performance exhaust, and racing wheels. The vehicle is loaded with advanced technologies such as MINI Connected, an Electronic Brakeforce Distribution (EBD), and Dynamic Stability Control (DSC). The Cooper achieved greater fame and recognition when it was the main vehicle used in a popular film, The Italian Job (2003). As well, a classic version of the MINI Cooper was used a year earlier in an iconic chase scene in the movie The Bourne Identity (2002). 

 

Competitors

MINI Model MINI vs. Top Competitor Models
Cooper Hardtop Fiat 500, Volkswagen Beetle
Cooper Clubman Honda Fit
Cooper Coupe (Discontinued) Honda Accord Coupe, Hyundai Genesis Coupe
Cooper Countryman Nissan JUKE, Kia Soul, BMW X1
Cooper Roadster (Disconitnued) Nissan 370Z, Mazda MX-5
Cooper Convertible Mazda MX-5Volkswagen Beetle Convertible

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