2013 - 2015 BMW Canada Models

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About BMW Canada

Bayerische Motoren Werke, also known as BMW, is a German automaker that was founded in 1917. The company first began producing airplane engines until 1927 when the first car was produced called the Dixi. The BMW Group also has the ultra-luxury Rolls-Royce line and the sporty MINI brand in its portfolio. The current product line includes the 1 Series, 3 Series, 5 Series, 6 Series, 7 Series, X3, X5, X6, Z4, 1 Series M Couple, M3, M5, M6, X5 M, and X6 M.

BMW is known for its high performance vehicles, which is consistent with its slogan of “The Ultimate Driving Machine.” The company has deep roots in motorsport racing with numerous victory records. BMW has won over 20 races in Formula One, 18 races in the 24 Hours Nürburgring, and 21 races in the Total 24 Hours of Spa.

BMW M, or otherwise known as Motorsport, was established in 1972 to create modified racing versions of its vehicles. The first vehicle was available to the public in 1978 at the Paris Motor Show and has since grown to create tremendous public awareness. Current M models include the M3, M5, M6, X5 M and X6 M. The Motorsport cars are seen as competing against the Audi RS, Lexus F, and Mercedes-Benz AMG models.

While focusing on performance, the company is also progressing towards higher environmental standards through its Efficient Dynamics technologies. There is a current hybrid line of products, using an ActiveHybrid technology in the ActiveHybrid 5 and ActiveHybrid 7 models.

The latest technologies present in BMW vehicles include an xDrive all-wheel drive system, Night Vision, and Hill Descent Control (HDC). The xDrive system is present in the 3 Series, 5 Series, 7 Series, X3, X5, X6, X5 M, and X6 M.

The 3 Series is the best-selling line for BMW, with over 37 years of history and 12.5 million cars sold since its release in 1975. The latest generation 3 Series contains advanced technologies, such as a Land Departure and Active Blindspot Detection, a Heads-Up Display, and an Advanced Automatic Collision Notification. The 3 Series is in direct competition with the Mercedes C class, Audi A4, and Lexus IS series.

Competitors

BMW Model BMW vs. Top Competitor Models
128i Volkswagen GTI, Audi TT
135i Subaru Impreza WRX STI, Nissan 370z, Audi TTS
320i Audi A4, Mercedes C250Lexus IS250
328i Audi A4, Mercedes C300Lexus IS250
328i xDrive Lexus IS250AWD, Mercedes C300 4MATIC, Audi A4
335i Lexus IS350, Mercedes C350, Audi S4
335i xDrive Lexus IS350AWD, Mercedes C350 4MATIC
335is Audi S5, Lexus IS350, Mercedes C350
528i xDrive Lexus GS350 AWD, Audi A6, Mercedes-Benz E300 4MATIC
535i xDrive Audi A6, Mercedes-Benz E350 4MATICLexus GS350 AWD
535i xDrive Gran Turismo Audi A7
550i xDrive Mercedes-Benz E550 4MATIC, Audi A6, Infiniti M56x
550i xDrive Gran Turismo Audi A7
650i xDrive Mercedes-Benz SL550
650i Drive Mercedes-Benz SL550
750i xDrive Mercedes Benz S550 4MATIC, Lexus LS460AWD, Audi A8
750Li xDrive Lexus LS460L, Mercedes-Benz S550, Audi A8L
760Li Lexus LS600L, Mercedes-Benz S600L, Audi A8L
X1 xDrive28i Audi A4 AllroadMini Countryman, Audi Q3,Range Rover Evoque
X3 xDrive28i Audi Q5, Mercedes-Benz GLK350 4MATIC, Acura RDX
X3 xDrive35i Audi Q5, Mercedes-Benz GLK350 4MATICAcura RDX
X5 xDrive35i Lexus RX350, Mercedes-Benz ML350, Audi Q7
X5 xDrive35d Mercedes-Benz ML350 BlueTEC, Audi Q7 TDI
X5 xDrive50i Mercedes-Benz ML550Audi Q7
X6 xDrive35i Acura ZDXInfiniti FX35 AWD
X6 xDrive50i Acura ZDXInfiniti FX50 AWD
Z4 sDrive28i Mercedes-Benz SLK 350Audi TT
Z4 sDrive35i Mercedes-Benz SLK 350Audi TTS
Z4 sDrive35is Mercedes-Benz SLK 55 AMGAudi TT RS
ActiveHybrid 5 Mercedes-Benz E400 Hybrid, Lexus GS450h
ActiveHybrid 7 Mercedes-Benz S400 HybridLexus LS600h L
X6M Porsche Cayenne Turbo, Land Rover Range Rover Sport SuperchargedMercedes-Benz ML63 AMG
X5M Mercedes-Benz ML63 AMG, Jeep Grand Cherokee SRT8, Land Rover Range Rover Sport Supercharged
M3 Coupe Mercedes-Benz C63 AMG Coupe, Audi RS5
M3 Sedan Mercedes-Benz C63 AMG, Audi RS4, Lexus IS-F
M3 Convertible Audi S5 Cabriolet
ALPINA B7 xDrive Mercedes S65 AMG, Audi S8
ALPINA B7 xDrive LWB Mercedes S65 AMGAudi S8

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